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Salesforce MKT-101 Dumps [2025]–MKT-101 Exam Questions

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Salesforce MKT-101 (Build and Analyze Customer Journeys using Marketing Cloud) Exam is a comprehensive certification that validates a professional’s knowledge and skills in using Marketing Cloud to create personalized customer journeys. Build and Analyze Customer Journeys using Marketing Cloud certification is valuable for marketers who want to demonstrate their expertise and advance their careers. By passing the MKT-101 Exam, professionals can gain a competitive advantage in the job market and bring value to their organizations.

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Achieving the Salesforce MKT-101 certification can help you stand out in the competitive job market and open up new career opportunities in the field of marketing automation and customer engagement. It demonstrates your commitment to continuous learning and professional development, as well as your ability to leverage advanced marketing technologies to drive business growth. Whether you are a marketer, a sales professional, or a consultant, this certification can help you enhance your skills and advance your career.

The Salesforce MKT-101 Exam covers several key topics, including managing customer data and segmentation, creating and deploying email campaigns, and analyzing email performance. You will be tested on your ability to build automated customer journeys using Marketing Cloud's Journey Builder, segment your audience using data extensions and filters, and personalize email content based on customer data.

Salesforce Build and Analyze Customer Journeys using Marketing Cloud Sample Questions (Q46-Q51):

NEW QUESTION # 46
A customer would like to store financial data related to invoicing in its data extensions.
Which field type should be used?

A. Decimal
B. Currency
C. Float
D. Number

Answer: A

NEW QUESTION # 47
Northern Trail Outfitters (NTO) wants to send out three emails In Automation Studio. However, NTO wants to ensure each email is fully sent before the next email begins sending.
How should the automation workflow be built to accomplish this?

A. Add each Send Email activity to different steps in an automation.
B. Include a Verification activity between each step of an automation.
C. Add each Send Email activity to a single step in an automation.

Answer: A

NEW QUESTION # 48
A marketer wants to store all the attributes for a triggered send within a data extension.
Which configuration is required when creating the data extension for this triggered send information?

A. Create from template and choose triggered Send Data Extension template.
B. Select the Use for triggered send' checkbox.
C. Include Subscriber key and Email address field as primary key.

Answer: A

NEW QUESTION # 49
Northern Trail Outfitters (NTO) wants to simplify a journey that has a decision split prior to every email send to remove certain subscribers from the journey.
What should NTOdo to simplify the journey?

A. Use the Update Contact a:
B. Ensure the Contact entry mode is No re-entry
C. A Utilize exit criteria for the journey.

Answer: C

NEW QUESTION # 50
Northern Trail Outfitters (NTO) wants to send using the From Address of [email protected]. They will then automatically forward replies to [email protected]. NTO also wants to include an automatic reply to the customer's email address [email protected].
Which email address would appear as the From Address for the automatic reply to the customer?

Answer: D

NEW QUESTION # 51
......

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Tony Fisher Tony Fisher

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