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Valid CRT-550 Study Plan - Trustworthy CRT-550 Exam Content

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The Salesforce CRT-550 exam is intended for experienced professionals who have a deep understanding of marketing concepts and are familiar with the Salesforce ecosystem. Preparing for your Salesforce Certified Marketing Cloud Consultant Exam certification exam consists of 60 multiple-choice questions and is timed at 105 minutes. CRT-550 Exam is administered by Salesforce and is available in English, Japanese, and Spanish. Successful completion of the exam results in the award of the Salesforce Certified Marketing Cloud Consultant credential.

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The exam solutions has three formats and one of them is Salesforce CRT-550 practice exam software (desktop and web-based). These Salesforce CRT-550 practice exams are specially built for the students so that they can evaluate what they have studied. These CRT-550 Practice Tests are customizable which means that users can adjust the time and questions according to their needs which will teach them how to overcome mistakes so they can pass CRT-550 exam.

Salesforce Preparing for your Salesforce Certified Marketing Cloud Consultant Exam Sample Questions (Q50-Q55):

NEW QUESTION # 50
Northern Trail Outfitters wants to capture dietary preferences for Contacts who have registered for an upcoming launch event. They have created a data extension of Contacts who have registered for the event and will send them an SMS message from MobileConnect asking them to reply with their dietary preference.
When Contact reply to SMS message, the response message will be inserted into a data extension using AMPscript.
Which two MobileConnect templates should be used to send the SMS message and capture the responses?

A. Outbound
B. Data Capture
C. Info Capture
D. Text Response

Answer: B,D

Explanation:
To send an SMS message and capture the responses in a data extension using AMPscript, Northern Trail Outfitters should use two MobileConnect templates: Text Response and Data Capture. Text Response is a template that allows marketers to send a text message to a mobile number and receive a reply. Data Capture is a template that allows marketers to use AMPscript to insert the reply into a data extension. References:
https://help.salesforce.com/s/articleView?id=sf.mc_moc_text_response.htm&type=5 https://help.salesforce.
com/s/articleView?id=sf.mc_moc_data_capture.htm&type=5

NEW QUESTION # 51
A customer wants to integrate their website with Marketing Cloud so that users can update their marketing communication preferences. The customer has in-house web development resources available and is interested in leveraging tools such as Journey Builder in the future.
What solution should the consultant propose, given the customer's requirements and available resources?

A. Configure a data structure using Lists and leverage the out-of-the-box Preference Center.
B. Configure a relational data structure using Data Extensions and leverage a SmartCapture form that is hosted in Landing Pages.
C. Configure a data structure using Lists and leverage a SmartCapture form that the client can iFrame into their website.
D. Configure a relational data structure using Data Extensions and consult with the customer on API integration with their website.

Answer: D

NEW QUESTION # 52
Northern Trail Outfitters (NTO) plans on sending SMS and push notifications together with emails as part of a new customer onboarding journey.
What should a consultant recommend as a unique identifier for each subscriber?

A. An email address for Contact Key.
B. A number field such as subscriber's phone number for Contact Key.
C. A common field like Physical Address for Contact Key.
D. A GUID or another generated ID for Contact Key.

Answer: D

Explanation:
Comprehensive and Detailed Explanation:
The correct answer is D - A GUID or another generated ID for Contact Key.
* Best practice is to use a channel-agnostic, stable, unique identifier for Contact Key.
* Email addresses and phone numbers can change. A GUID (Globally Unique Identifier) or system- generated ID ensures persistent identification across email, SMS, push, and other channels.
# Why others are wrong:
* A: Physical Address isn't unique and can change.
* B: Phone number can change and is not unique to a single identity.
* C: Email addresses are prone to change over time (job switch, preference change).
Exact Extract from Salesforce Official Documentation:
Salesforce Help - Subscriber Key and Contact Key Best Practices:
"Use a non-channel specific, unique, and persistent identifier, such as a generated GUID or system ID, as the Subscriber Key (Contact Key) across all messaging channels." (Source: https://help.salesforce.com/s/articleView?id=sf.mc_es_contact_key_best_practices.htm)
-

NEW QUESTION # 53
An existing triggered send needs to be updated with new content
Select the correct sequence

Answer:

Explanation:
Pause message interaction, Edit message content, Publish changes, Start triggered email interaction

NEW QUESTION # 54
A real estate agency wants to send out a biweekly newsletter with the list of properties for all new contacts added to a newsletter campaign in their Salesforce CRM. The journey consists of an initial message with property listings and a follow-up to those who have engaged with the content.
The rules around which properties are matched to the contact depend on agent assigned as a contact owner, other agents who might have interacted with the contact, and contact's property interest. The data model has a relationship between Contact # Person Account # Real Estate Agent # Property objects and all of those are available in CRM as well as synchronized to Marketing Cloud.
What solution should be recommended for execution efficiency?

A. Use send from Salesforce CRM and Salesforce report to prepare personalization data.
B. Use Automation Studio and Salesforce sends with campaign as an audience.
C. Use Salesforce Data Event to initiate journey and scripting within emails for personalization logic.
D. Use Automation Studio to prepare personalization data and initiate journey.

Answer: D

Explanation:
Because of the complex relationships (multiple objects and property matches), it's best to use Automation Studio to:
* Query and flatten the relational data into a single personalized Data Extension.
* Then use Journey Builder to send based on that prepared data.
This approach avoids heavy personalization scripting inside emails (which would reduce performance) and makes the sends more efficient.
-
Exact Extracts from Salesforce Documentation:
Source: Salesforce Help - Journey Data Preparation Best Practices
# "For complex relationships and personalization requirements, prepare the data with Automation Studio before injecting into Journey Builder." Source: Salesforce Help - Personalization in Journey Emails
# "Avoid heavy personalization logic inside the email. Prepare the personalization using query activities beforehand to ensure send performance."

NEW QUESTION # 55
......

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Stella Parker Stella Parker

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