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Salesforce MKT-101 PDF Guide | MKT-101 Valid Exam Dumps

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Salesforce MKT-101 Exam is an essential certification for professionals looking to advance their careers in digital marketing. It covers a wide range of topics related to customer journey creation and analysis using Salesforce Marketing Cloud. With the right preparation and training, candidates can demonstrate their expertise in this field and enhance their career prospects.

Salesforce MKT-101 is an important exam that provides marketers with the skills and knowledge needed to create effective customer journeys using Marketing Cloud. It covers a range of topics related to marketing automation, data management, and customer engagement. Those who pass the exam will gain a valuable credential that demonstrates their expertise in marketing automation and their ability to create personalized customer journeys that drive revenue growth.

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MKT-101 Valid Exam Dumps, Mock MKT-101 Exam

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Salesforce Build and Analyze Customer Journeys using Marketing Cloud Sample Questions (Q122-Q127):

NEW QUESTION # 122
A customer wants to perform an email send to a subset of a Synchronized Data Extension filtered on custom object data and return tracking to the Sales Cloud.
What approach should the consultant recommend?
Choose 2 answers

A. Use Query Activities to create a Sendable Synchronized Data Extension.
B. Use Data Filters to segment data to output a Sendable Data Extension
C. Use Data Filters or Query Activities to output a Sendable Salesforce Data Extension.
D. Use Data Stream to sync Sales Cloud objects to the Marketing Cloud.

Answer: C,D

NEW QUESTION # 123
The marketing team at Northern Trail Outfitters is new to marketing Cloud and has very little coding experience. The team would like to take their built audience and serve personalized content based on a field in the data extension.
Which solution the consultant recommend?

A. Separate template-based emails
B. Reference Content Blocks
C. Dynamic Content Blocks
D. AMPscript

Answer: C

Explanation:
To take their built audience and serve personalized content based on a field in the data extension without coding experience, Northern Trail Outfitters should use Dynamic Content Blocks. Dynamic Content Blocks are blocks that allow marketers to create personalized content based on rules and filters without coding. Dynamic Content Blocks can use subscriber attributes or behaviors from data extensions, lists, or journeys as criteria for displaying different content blocks or images. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_ceb_dynamic_content_blocks.htm&type=5

NEW QUESTION # 124
A marketer wants to capture open-ended feedback from customers via SMS and write it to a data extension.
How could MobileConnect be used to accomplish this?

A. Use a text-response message template with embedded AMPscript to capture the response.
B. Use an info capture message template to capture the response.
C. Use an outbound message template with embedded AMPscript to capture the response.
D. Use a vote/survey message template to capture the response.

Answer: B

NEW QUESTION # 125
A marketing team is using the Import Activity to import a csv file into a data extension. The file location is the system default File Location: Enhanced FTP. The import has failed and the error is "File Not Found." Which two steps should resolve the issue? Choose 2 answers

A. Ensure the name of the file in the Import Activity matches the file name on the FTP.
B. Use the Import Wizard to point to rename the file on the FTP.
C. Change the file format from "comma separated value" to "tab delimited."
D. Ensure the file to be imported is in the Import Folder on the Enhanced FTP.

Answer: A,D

NEW QUESTION # 126
A marketer wants to better organize their assets in Marketing Cloud. What should they do to improve searching and filtering in Content Builder?

A. Add a description to each asset upon creation.
B. Add descriptive tags to each asset upon creation.
C. Add assets to folders upon creation.

Answer: A

NEW QUESTION # 127
......

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Brooke Green Brooke Green

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